On the Tenth Birthday, Serambi Botani Committed to Keeping Consumer Trust
Serambi Botani is part of a business locomotive that is able to accommodate all business activities in the upstream area in an integrated and continuous manner especially on research results aimed at fostering a real entrepreneurial spirit for the academicians. Serambi Botani becomes a pioneer outlet that provides local products with a natural and healthy concept for the community. It is certain that the products available at Serambi Botani outlets are from natural products, hygienic and free from chemicals harmful to the body.
Serambi Botani’s work as a place for innovation for ten years was celebrated at the IPB International Convention Center. The anniversary of this decade was attended by the leaders of IPB University, vendors, and innovators. In addition, a Memorandum of Understanding (MoU) was signed between Serambi Botani and PT. Mustika Ratu.
“Alhamdulillah, with the grace of Allah, the Botanical Porch since it was opened, immediately received a warm welcome from the community. In the beginning stood Serambi Botani trying to maintain the trust of consumers. After three years of running we also try to expand the Botany Mart, Alhamdulillah this is also going well. When the trend of online shopping is much loved, starting from three years ago we immediately built e-commerce. We want this Botanical Porch to continue to be present in many cities in Indonesia and also in other countries. Thank you to the consumers, vendors, and innovators of IPB University, “explained Dr. Meika Rusli Syahbana, President Director of PT Bogor Life Science and Technology (BLST).
On the occasion, Dr. Meika also said that what must be most prominent in the Botanical Gardens is the product of IPB. This is the philosophy of the establishment of Botani Foyer which is a means of commercializing research carried out by IPB University so that the research results that have been obtained can be utilized by the community.
Meanwhile, Dr. Arif Satria as the Rector of IPB University said that in 2023 IPB University had a target that IPB University’s products had become a global level. “I hope that innovators and vendors can continue to establish good coordination with IPB University. Alhamdulillah, currently IPB University’s products have been used on a global scale, for example, papaya calina which has reached eleven countries, “he added.
Dr. Arif Satria in his remarks conveyed that what should be done so far, especially in the development of Serambi Botani was part of realizing the Khairunnas Anfa’uhunm Linnas (As good as humans are that is useful for other humans). “That is how we do it so that it can benefit humans. In this framework, the business that we do hopefully will always provide added value to this nation, “concluded the Rector. (NR)
